Trade-only prices
Log in to see your own pricing on eligible products.
The Crown Club
Trade accounts for beauty professionals.
Exclusive pricing, wholesale and bulk discounts, and trade-only products from The Crown Collection, for approved professionals and academy graduates.
Membership
Why join The Crown Club?
Wholesale & bulk discounts
Better prices when you stock up, with minimum quantities where needed.
Trade-exclusive products
Professional lines available only to approved members.
Repeat ordering
Reorder your favourites in seconds from your order history.
Trade offers
Member-only promotions and early access to new arrivals.
Graduate discounts
Special pricing for eligible House of Crowns Academy graduates.
Open to approved
- Hairdressers
- Hair extension technicians
- Wig specialists
- Hair replacement professionals
- Nail technicians
- Lash technicians
- Brow technicians
- Beauty therapists
- Makeup artists
- Salon owners
- Eligible academy graduates
Apply
Join the Club.
Tell us about you and your business. Every account is approved manually, and we’ll email you as soon as you’re in.
- Apply online
- We verify your details
- Log in to shop at trade prices
Trade login
Try it
See trade pricing in action.
This demo login switches The Crown Collection to trade view, showing member prices next to retail on eligible products. Lisa chooses which products are eligible.
How are applications approved?
Every application is checked and approved manually. We may ask for proof of qualification, insurance or your business details.
Will retail customers see trade prices?
No. Retail customers see normal prices. Trade prices appear only when an approved member is logged in.
Are all products discounted?
Trade discounts apply to selected eligible products, and these are marked in the shop.